A fantastic opportunity for amateur and professional photographers and videographers to promote Sri Lanka tourism and win big cash prizes has been launched by Cinnamon Hotels & Resorts.
This biggest-ever ‘crowd sourced’ destination campaign is pegged on five categories: Nature, Culture & People, Landscapes & Cityscapes, Interiors, Activities & Adventure, Deeper Perspective/Photo-Essay and Travel Shorts.
The Cinnamon Sri Lanka Photo Contest 2017 is open to photographs and video clips taken in Sri Lanka between January 1 2014 and May 15 2017.
The overall winner will be dubbed ‘Cinnamon Photographer of the Year’, with a US$5,000 cash prize, international media exposure, a six-page spread in the Cinnamon Magazine and an all-expense paid, 21-day tour of Sri Lanka.
The best videographer will receive a cash prize of US$2,500 along with an all-expense-paid, 10-day tour. Winners of each individual category will receive cash prizes of US$500.
Says Cinnamon: “We hope to support national tourism efforts and portray Sri Lanka as a diverse and compact holiday hotspot with potential to cater to the interests of travellers.
“The contest is part of a strategic effort to use crowd-sourcing to create a comprehensive destination image bank for Sri Lanka, whilst raising the profile of the country as a preferred travel destination.”
The focus is on amateur and professional photographers and videographers from around the world, with Sri Lanka’s picturesque beaches, historical landmarks and natural treasures being ideal subjects.
“The competition will help showcase the diverse attractions that the country has to offer whilst capturing the very essence of a vibrant, warm and contemporary Sri Lanka.”
Says Dileep Mudadeniya, head of brand marketing: “Through the successful implementation of the contest, we hope to further support national tourism efforts and portray Sri Lanka as a diverse and compact holiday hotspot that has the potential to cater to the interests of any traveller.”